Forecasting is Hard (But Let’s Do It Anyway)*

By Keith Blincoe, Staff Writer Warning: Satire below. At a recently convened panel event featuring industry experts, ASU/Thunderbird faculty members, and random people from the street, panelists were asked their opinions on future trends impacting global business. Every respondent was careful to note that projections into the future are notoriously inaccurate, and went on to […]

The Future of Social Entrepreneurship

November 14th saw the latest in the Thunderbird/Laureate series with the Panel Discussion on The Future of Social Entrepreneurship. The Social Entrepreneurship Panel held some estimable guests such as Mr. Miguel Jardine ’09, Manager, Technology Commercialization, Arizona Commerce Authority, Mr. Aldo Ignacio Castillo, CEO and Founder, EcoLadrillos Universidad Tecnológica de México, Mr. Daniel Uribe, President, Costas Verdes Universidad Latina de […]

Ethics Panel This Thursday

By Umair Karim This Thursday the Thunderbird Honor Council will be putting on its annual Ethics Panel in Yount 100 during dead hour at 1:10 PM. This year’s theme for the panel is “The Ethical Frontier: Operating a Controversial Business”. The idea behind the panel came from discussions the Honor Council had about the overlap […]

American Marketing Association on campus!

So you know you are interested in marketing, but you have no idea what marketing function fits you best? Fascinated by the words product development, advertising, market research and brand management, but overwhelmed by having no idea what these different marketing careers entail? The Thunderbird Marketing Association (TMA) will help you solve your conundrum! The […]

Empowering the Businesswoman

By Laura Berman On Monday, October 28, the MBA Women’s International Club at Thunderbird sponsored a viewing party to watch a live stream of a presentation by Sheryl Sandberg, the COO of Facebook, about her organization, Lean In.  Lean In is a global community dedicated to supporting women leaning in to their ambitions.  Sandberg wrote […]

New York Entrepreneur week

By Jessica Macias Bochatay, MBA student and Founding Director at Adepicos. The Entrepreneur Week was founded in 2009 as a global platform for early-stage entrepreneurs and $100 million revenue generators to share ideas and seize opportunities. Last week, they led the “Entrepreneur Walk” to promote successful entrepreneurs as the job creators, risk takers and the […]